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Creature Comforts: The Power Of Touch And Affection In Our Lives

Daniel Fishel for NPR

When she goes to sleep at night, Alison MacAdam curls up with Baba, her soft, threadbare baby blanket. It's a bedtime ritual Alison has embraced for 40 years. Alison is an editor at NPR and when she told us about Baba we thought it was a little strange. Why would a successful, self-confident woman sleep with a blankie? But then, as we listened to her talk about it, we wondered if maybe it wasn't that strange at all. What's wrong with finding comfort in something soft and familiar? This week, Hidden Brain considers the psychology of touch. First, Alison tells us the story of Baba. Then, Shankar interviews writer Deborah Blum about groundbreaking experiments into the power of touch and the importance of affection for young children.

Hidden Brain is hosted by Shankar Vedantam and produced by Kara McGuirk-Alison, Maggie Penman, Chris Benderev, and Max Nesterak. Jenny Schmidt is our editor. To subscribe to our newsletter, click here. You can also listen for Hidden Brain stories every week on your local public radio station.

Copyright 2021 NPR. To see more, visit https://www.npr.org.

Shankar Vedantam is the host and creator of Hidden Brain. The Hidden Brain podcast receives more than three million downloads per week. The Hidden Brain radio show is distributed by NPR and featured on nearly 400 public radio stations around the United States.